Role Summary
Managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search engines
Educational Qualification
- B.E./B.Tech in CS or Graduate in Mathematics
- Certification Course in SEO / Digital Marketing
Experience
1-2 years hands on experience in SEO.
Technical Skills
- Hands-on experience in SEO core elements including: on-page and off-page tactics, site-navigation optimization, internal linking and URL structure, metadata, headers, dynamic and static page templates, XML sitemaps, canonical tags, structured data tags, etc.
Experience with SEO Tools: Google Analytics, SEO Moz, Google Webmaster tool, Bing webmaster tool, Majestic, Link analysis tools, competitor analysis tools, other link and keyword research tools. - Well organized, should have an eye for detail.
- Should have solid understanding of search engine ranking factors, algorithms, site architectures and strategies.
- Knowledge in all areas of SEO including strong technical skills (html, site architecture and content management systems).
- Strong understanding of web analytics and ability to derive meaningful insights for creation of organic search strategies.
- Comfortable in coordinating with Clients, Development Teams & Content Writers regarding changes required in the sites.
- Ability to utilize social media such as Facebook, Twitter, LinkedIn, YouTube, Google+, blogs and articles to influence search engine visibility.
- Excellent verbal, written and presentations skills
Role Details
- Managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search engines
- Research and implement search engine optimization recommendations
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Define requirements, tasks, and resources associated to SEO strategy
- Manage and execute implementation of SEO strategy
- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
- Monitor and evaluate web analytics dashboards and SEO reports
- Manage Google Analytics for websites.
What Else?
We are looking for people with the following qualities:
- Determination to solve challenging problems
- Play for the team
- Cool-Headed and Open Minded
- Attention to Detail
- Learn new skills proactively
How to Apply?
Send your resume to hr@digitigers.com. Mention ‘SEO EXECUTIVE <Your Name> <Years of Experience>’ in the Subject line.